On This Day January 1 1985 - VHS Was Launched as a Music Video Channel

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Pete

Pete

Mr. Eighties
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Pete has published a news story:

On This Day January 1 1985 - VHS Was Launched as a Music Video Channel.

On this day January 1 1985, VH1 was launched under the name Video Hits One, often referred to at the time as VHS. The channel was created to complement MTV by focusing on music videos and artists aimed at a slightly older audience, emphasizing softer rock pop and adult contemporary styles rather than youth driven trends.

The launch of VHS reflected how music television was expanding and segmenting its audience during the mid 1980s. As MTV shaped youth culture, VHS provided a home for...
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