On this day June 6, 1980, the final episode of the British children's television show Magpie aired, ending a 13-season run. First broadcast in 1968 on ITV, Magpie was created as a more contemporary alternative to the BBC’s Blue Peter, with a focus on pop culture, current trends, and issues relevant to young viewers.
Unlike its BBC counterpart, Magpie embraced a looser, more casual tone. It often featured musical guests, offbeat features, and real world topics that gave it a more relatable edge with older children and teenagers. Its theme song and vibrant energy helped distinguish it from more traditional children's programming.
Magpie's end marked the close of a unique chapter in British kids’ television. Its mix of education, entertainment, and cultural awareness left a lasting impression on viewers who grew up during the 1970s.
80s insight: Magpie represented a shift in youth programming during the late 60s and 70s. By the time it ended in 1980, its influence could be seen in the way children’s media had become more dynamic and tuned into real life trends.
Unlike its BBC counterpart, Magpie embraced a looser, more casual tone. It often featured musical guests, offbeat features, and real world topics that gave it a more relatable edge with older children and teenagers. Its theme song and vibrant energy helped distinguish it from more traditional children's programming.
Magpie's end marked the close of a unique chapter in British kids’ television. Its mix of education, entertainment, and cultural awareness left a lasting impression on viewers who grew up during the 1970s.
80s insight: Magpie represented a shift in youth programming during the late 60s and 70s. By the time it ended in 1980, its influence could be seen in the way children’s media had become more dynamic and tuned into real life trends.
