
On this day June 14, 1987, Madonna kicked off her Who's That Girl World Tour in Osaka, Japan. This was her second concert tour and her first global one, covering Asia, North America and Europe across more than 30 cities.
The tour supported her album True Blue as well as the soundtrack to the film Who's That Girl. It featured bold choreography, costume changes and theatrical staging that raised the bar for pop concerts at the time. Madonna opened the show with Open Your Heart and powered through a hit packed setlist including Like a Virgin, Papa Don't Preach, Holiday and the title track Who's That Girl.
The tour was a commercial success, grossing over 25 million dollars and playing to more than 1.5 million fans. It confirmed Madonna’s place not just as a pop star, but as a commanding global performer with cultural influence that extended far beyond music.
80s insight: The Who's That Girl Tour helped redefine what a pop concert could be. In the 80s, Madonna turned the stage into a spectacle and made the world her audience.
The tour supported her album True Blue as well as the soundtrack to the film Who's That Girl. It featured bold choreography, costume changes and theatrical staging that raised the bar for pop concerts at the time. Madonna opened the show with Open Your Heart and powered through a hit packed setlist including Like a Virgin, Papa Don't Preach, Holiday and the title track Who's That Girl.
The tour was a commercial success, grossing over 25 million dollars and playing to more than 1.5 million fans. It confirmed Madonna’s place not just as a pop star, but as a commanding global performer with cultural influence that extended far beyond music.
80s insight: The Who's That Girl Tour helped redefine what a pop concert could be. In the 80s, Madonna turned the stage into a spectacle and made the world her audience.